Full Functional Lab Testing + Customized Plan
Something is wrong.
And you already know it. You just haven’t been able to prove it yet.
You have been told your labs are normal.
You have been told it is probably stress.
You have been told to sleep more, eat better, slow down.
You have nodded along. And gone home still feeling exactly the same.
The Full Functional Lab + Customized Plan is for the person who is done being dismissed.
THE PROBLEM
You know your body better than any lab result.
You know when something is off.
Maybe you have been exhausted for so long you cannot remember what normal energy felt like. Maybe you are waking up tired after 8 hours of sleep. Maybe you crash hard every afternoon and spend the rest of the day white-knuckling it through. Maybe your brain feels like it is running through fog.
Maybe your mood is flat, your patience is gone, your motivation has disappeared.
Maybe you have been dealing with this for months. Maybe years.
And at some point you went to the doctor and described it all.
And they ran some labs. And they called you back and said everything looks normal.
So you went home and kept pushing through.
Because what else do you do when the people who are supposed to have answers tell you there is nothing wrong?
You start wondering if it is just you. If you are too tired to be healthy. If this is just what life looks like from here. If other people are somehow managing something you cannot figure out.
It is not you.
It is the test.
Standard lab panels are designed to detect disease. They draw a line and ask one question: is this person sick enough to diagnose? If the answer is no, the result is normal. End of visit.
But there is an enormous gap between “not sick enough to diagnose” and “actually functioning well.”
Most people who feel chronically exhausted, foggy, hormonally wrecked, and metabolically off are living somewhere in that gap.
Functional medicine closes it.
We do not ask if something is wrong enough to be diagnosed as a disease. We ask how well your systems are actually working and what is getting in the way.
WHAT PATIENTS SAY
Real results.
Real people.
⭐⭐⭐⭐⭐ Over 100 Five-Star Google Reviews
★★★★★
“Shelby spent 45 minutes listening to my concerns, asking questions, thoroughly educating me, providing resources, and showing genuine care for my health. We made more progress in that one new patient appointment than I have in years with a provider. I felt heard and not dismissed.”
— Sydney Nanar
★★★★★
“Shelby is amazing. Down to earth, genuine and practical. She gives you the tools but also knows life is real so helps navigate the main sources. I also love her holistic approach versus just throwing a medication at a problem. She has not rushed me in two appointments and I never feel rushed and always leave feeling seen and heard.”
— Kelsey Dildy
★★★★★
“I had an appointment with Shelby and I can honestly say it was one of the most positive healthcare experiences I have had. She truly listened to my concerns and made me feel heard and understood. She gave me hope by putting together a clear, personalized plan to help me get healthy.”
— Stacey Tarwater
WHAT WE ACTUALLY FIND
This is what gets missed
every single time.
When we run a full functional panel on someone who has been told they are fine, here is the kind of thing we find.
Hashimoto's
An autoimmune thyroid condition causing debilitating fatigue, weight changes, brain fog, and mood shifts — that has been there for years. Standard testing only checks TSH. Hashimoto's requires antibody testing. Most doctors never order it.
Inverted Cortisol
Low in the morning when you need it to get moving, elevated at night when you need to sleep. This is why some people are exhausted all day and then can't shut off at midnight. It is not a sleep problem. It is a stress hormone rhythm problem.
Low Ferritin
So low that no amount of sleep restores energy. Iron deficiency sitting there undetected because a standard CBC said hemoglobin was technically fine.
Elevated Homocysteine
Quietly increasing cardiovascular risk with zero symptoms. This does not show up on a basic panel. Most people have never even heard of it.
Leaky Gut
In someone who has never had a single digestive complaint. Gut permeability driving systemic inflammation, nutrient malabsorption, and immune dysregulation — completely invisible until someone actually tests for it.
Sub-Optimal Hormones
Technically within the reference range but nowhere near optimal. The difference between surviving and thriving is often in that gap.
These are not rare edge cases. These are the findings that show up consistently in people who have been told — sometimes for years — that nothing is wrong. They were there the whole time. Nobody looked.
What you get
Not a kit. Not a PDF.
A real clinician. Your real data. A real plan.
It starts with a comprehensive 1:1 consultation where Shelby reviews your full health history, asking the questions your other providers never thought to ask. From that conversation, she builds your custom lab order. Then you sit down with Shelby again for your Review of Findings — she walks through every marker that matters, in plain language, and builds your complete personalized plan.
$1,297 — Best Value
$675 X 2
Initial 1:1 Consultation with Shelby — Your full health history reviewed. Your custom lab order built.
Comprehensive Functional Lab Panel — Full thyroid panel, fasting insulin, HbA1c, sex hormones, adrenal markers, hs-CRP, homocysteine, ferritin, nutrients, lipid particles, and more.
Labcorp Draw at a Location Near You — 15–30 minute appointment. No kit to mail. No guesswork.How to stabilize your energy disruptor
Live 1:1 Review of Findings with Shelby — She walks you through every result that matters. In plain language. You will understand your body when you leave.
Your Complete Personalized Health Plan — Specific lifestyle changes, nutrition strategy, and a targeted supplement protocol built around your actual results.
BHRT Evaluation and Prescription — If your labs and history indicate hormone replacement is appropriate, Shelby evaluates and prescribes.
Meal Plan Guide — Built around your metabolic and hormonal picture — not a generic clean eating guide.
Day-in-the-Life Eating Walkthrough — Exactly what your eating looks like in practice. No confusion about how to actually apply it.
Is this for you?
This is for the person who is done accepting “normal.”
This IS for you if:
You have been told your labs are normal but you know something is off
You are exhausted in a way that sleep, caffeine, and pushing through have stopped fixing
You have been dismissed, handed a prescription that didn’t help, or sent home without answers
There is a history of thyroid disease, hormonal issues, or autoimmunity in your family and you have quietly wondered
You are ready to actually understand what is happening in your body instead of managing symptoms indefinitely
You want a provider who will spend real time with you, listen to the whole story, and build a plan around what your data actually shows
This is NOT for you if:
You are looking for someone to tell you everything is fine
You want a quick fix and are not interested in understanding why things are happening
You are not open to making any changes based on what the data shows
MEET SHELBY
She built this practice
because the system was failing you.
DNP · APRN · FNP-BC · PMHNP-BC · DipACLM
Shelby Pope spent years practicing inside one of the largest healthcare systems in the country.
She watched patients come in exhausted, struggling, clearly not okay — and leave with a prescription and no explanation. She kept pushing for more time with patients, more depth, more honesty about what was actually driving their symptoms.
Until she was told that visit lengths needed to be cut even shorter. Because efficiency mattered more than understanding.
That was the last day she practiced medicine that way.
She left. She bought a building in her own community and built Holiatry from scratch. Not because it was easy. Because she refused to keep practicing medicine in a way that was failing the people in front of her.
Her patients do not describe her the way most people describe their doctor.
They say she was the first provider who ever actually listened. The first appointment where things finally made sense. The first time they left feeling like a person instead of a number.
One hundred five-star reviews. And counting.
$1,297 — Best Value
$675 X 2
MORE FROM PATIENTS
Over 100 five-star reviews.
Here's what patients say.
★★★★★
“Having Dr. Pope as my doctor has been a huge relief. I finally feel heard and like I have a doctor who is trying to get to the root cause of my issues instead of just throwing prescriptions at the symptoms.”
— Jenna Conley
★★★★★
“She has done more for me in two weeks than any previous doctor I have seen. She listens to everything you say and asks many questions to handle each situation with the utmost care. Couldn’t be happier with her care.”
— Brandon Alexander
★★★★★
“What!!!! A doctor who will spend over 45 minutes with you to listen, learn about you and will talk on a normal level, un-heard of.”
— Charles Misak
THE INVESTMENT
Most people have already spent
more than this trying to figure it out.
Think about what the last few years have actually cost you.
The doctor appointments that ended with “everything looks normal.” The specialists who passed you to other specialists. The prescriptions that didn’t help. The supplements you rotated through hoping something would stick. The programs, the tests, the things you tried because you read about them online at 11pm when you still couldn’t sleep.
None of that was free. And none of it gave you the actual answer.
The Full Functional Lab + Customized Plan is not another thing to try.
It is the thing that tells you what you have been trying to fix.
One consultation with Shelby. Your custom lab panel. A live review of your results. Your complete personalized plan.
The appointment most people describe as the first time healthcare ever made sense.
$1,297 — Best Value
$675 X 2
Questions
Frequently
asked
Do I need to be an existing patient or have done the intensive?
No. You do not need to have seen Shelby before. The Full Functional Lab + Customized Plan is available to anyone who is ready to find out what is actually happening in their body.
What does the lab panel test?
Your full thyroid picture including Hashimoto’s antibodies, fasting insulin, hemoglobin A1c, sex hormones, adrenal markers, inflammatory markers including hs-CRP and homocysteine, ferritin, key nutrient levels, lipid particle sizes, and more. The exact panel is customized during your consultation based on your history and symptoms.
I already have a pretty healthy lifestyle. Is this still worth it?
Yes, and often especially for people who are already doing things right. The most common response we hear from healthy people who complete the process is shock at what was hiding underneath. Hashimoto’s, leaky gut, low ferritin, elevated homocysteine, inverted cortisol — these are not rare in people who eat well and exercise. They just have not been looked for.
My habits are not great. Is it too late or too early for this?
Neither. Functional testing tells us what is driving your symptoms right now — which is actually the most useful starting point for making real changes. Knowing what is wrong gives you a reason to change and a plan that is specific to you, which is far more motivating than generic advice.
Is this telehealth or do I need to come in?
The consultation and Review of Findings are conducted via in-person and telehealth. Your lab draw is done at a Labcorp location near you.
What if I need medication or BHRT?
If your labs and history indicate that hormone replacement therapy or another prescription is appropriate, Shelby evaluates and prescribes for qualified patients. That conversation happens at your Review of Findings.
What is the difference between pay in full and split pay?
Pay in full is $1,297 today. Split pay is two payments of $1,297, charged 30 days apart. Everything included is identical.
What if I want more support after my Review of Findings?
Holiatry offers a 4-month group program for patients who want ongoing coaching and accountability while they implement their plan. Ask about it at your Review of Findings or reach out to the office at any time.
Do you take insurance?
Holiatry is a cash-pay practice. This is what makes the depth of this work possible. No authorization limits on what can be tested, no constraints on how long your appointments run, no compromises on what can be prescribed. The investment reflects what it actually takes to do this right.
Ready?
You already know
something is wrong.
You have known for a while.
The question is whether you are going to keep pushing through and hoping it gets better on its own — or whether you are going to find out what is actually happening and do something about it.
The Full Functional Lab + Plan is one consultation, a comprehensive lab panel built for your specific situation, a live review with Shelby where everything gets explained, and a complete personalized plan.
It is the appointment most people describe as the first time healthcare ever made sense.
You deserve that appointment.
$1,297 — Best Value
$675 X 2
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